Make Your Social Media Strategy a Best Seller
Is your social media strategy disjointed? Are you focusing too much on you company’s product/service vs telling your brand’s story? In this session, learn how to use storytelling principles to improve your social media strategy, and determine if that story is a best seller or lost on the shelf.
After this session, you will be able to:
- Create a social media strategy using storytelling principles
- Use social sentiment to increase ROI
- Analyze the effectiveness of this type of social strategy