Inbound Marketing in 30 Days: Starting from Zero
Whether you’re starting from zero, or resurrecting your digital marketing plans; this 30-day guide will set your marketing in motion with the end goal of getting found by people already learning about and looking to purchase products and services in your industry.
After this session you’ll be able to:
- Set your website up like a “”hub”” for your industry that attracts visitors naturally through search engines, blogging, and social media
- Begin building out and understanding your buyer personas, followed by content catered toward the individuals who purchase from you
- Establish proper marketing and sales alignment in an organization, enabling both teams through lead qualification and rotation