Creating Video for the Mobile-Focused Future

As marketers, content creators and even Hollywood look to how consumers will watch video in the future, they need look no further than the devices already in their pockets. As users’ hunger for mobile content grows, so will the urgency to produce videos that are optimized for mobile viewing.

After this session, you’ll be able to:

  • Understand the drivers of today’s mobile trends and impact on mobile being the #1 choice for video viewing
  • Implement video formats you might not have considered, including language agnostic and sound-free video
  • Strategize a plan to optimize your video for mobile and create micro-content that converts
  • Maximize the effectiveness of your video spend